THE RE:BRAND
STYLE THAT SELLS:
ON SHOOT, ON SITE, AND ON SOCIALS
A premium 1:1 styling service for women building a personal brand who wants an elevated, signature wardrobe for their public-facing moments: your keynote, a client meeting, the networking room or a brand shoot.
I want to change that.
DOES YOUR STYLE FEEL LIKE THE FRICTION IN YOUR BUSINESS?
Your business has grown. You’re being invited into rooms you’ve worked hard to enter. You’re confident in what you do and who you help.
But when it comes to what to wear, you question everything. “Find an outfit” sits on your to-do list for days.
You scroll, fill a basket, empty it again, and end up in the safe dress you always wear. Then you spend the whole day thinking about how uncomfortable you feel in your outfit instead of having engaging conversations.
Right now, your style reflects the woman you were in your business 5+ years ago - the freelancer that was figuring it all out and not the founder who is growing her successful brand.
IF YOU’VE EVER STRESSED MORE ABOUT WHAT YOU’RE GOING TO WEAR THAN WHAT YOU’RE GOING TO SAY…
THEN YOU’RE IN THE RIGHT PLACE
“I’VE WORKED WITH STYLISTS BEFORE, BUT SOPHIA IS ON ANOTHER LEVEL -
SHE TOOK MY BRAND INSPIRATION AND CREATED ELEVATED OUTFITS THAT FELT MORE “ME” THAN I COULD OF EVER DREAMT OF”
LINDSAY DOTZLAF, 44,
Coach, USA
show up as the expert you already are
Walk into the room fully present, because you already know your outfit is doing its job.
Have your go-to formula for every big moment, so the night before a keynote is spent on your talk, not your wardrobe.
Imagine your outfit reflecting the credible and impressive work you do, whilst still feeling totally you.
And owning brand photos and content you’re excited to share, because your image finally tells the same story as your work.
That’s what happens when your wardrobe is built for the moments that grow your business.
INTRODUCING:
THE RE:BRAND
A premium styling service for your public-facing moments.
Together we craft a signature, mix-and-match capsule that communicates your authority, feels like you, and is hanging in your wardrobe before the invitation lands.
YOU CAN USE THE RE:BRAND FOR
A personal brand photoshoot
Speaking: keynotes, panels, podcasts and workshops
Networking, events, and C-suite or client meetings
Work or content-creation capsule
WHAT YOU’LL WALK AWAY WITH
+ A go-to capsule of 10–15 looks for big business moments, ready before you need it
+ Your headspace back! So your energy goes on the talk, the pitch and the people in the room
+ Confidence in any room, knowing your clothes are doing the very best for you
+ An image that signals credibility and matches the calibre of your work and your pricing
+ A language and tools for your style so you can keep dressing with confidence long after we finish
+ Elevated, not overdressed: the perfect balance between business and casual
+ A cohesive presence on stage, in meeting rooms, on camera and in your content
+ A stress-free, supported experience: you focus on your business while I do the shopping
INVESTMENT STARTS FROM
£1,250 / $6,000
CHOOSE YOUR PACKAGE
VIRTUAL
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+ 90 min Style Discovery Call
+ Custom style guide, including your style pillars and occasion style principles
+ 10–15 mix-and-match looks for your public-facing moments
+ Virtual Personal shopping service
+ One round of edits
+ 60 Min Fit & Style Session
+ 14 days of on-call support
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£1250 / $1,600
IN PERSON
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Everything in Virtual, plus:
+ An in-person shopping day in London (up to 3hrs)
+ Choose from an in-person style discovery or an in-person Fit & Style Session at your home
+ For brand shoots: on-set styling support
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£1,750
*For clients based in the UK only.
hERE’S how we work together
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Once you book, you’ll get instant access to my onboarding guide and curated style resources.
I’ll ask you to gather inspiration for your new elevated style and complete a short questionnaire, so I can understand your business, personal style, motivations, and vision. -
In our 1:1 session, I’ll share my creative direction and we’ll refine it together.
We’ll uncover your brand values, personality, and aesthetic cues to create a style that sells.
We’ll also review any pieces from your wardrobe you’d like to incorporate into your new looks. -
During our session we will establish the right capsule pieces that will make your signature style come to life but also make getting dressed EASY.
The personal shopping can be completed via a hybrid of in-person and online. Or if you aren’t able to travel to London, fully online.
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Within 2 weeks, you’ll receive your curated lookbook of 15 complete outfits with one round of edits, designed to align with your style with your brand and lifestyle.
Each piece is thoughtfully sourced within your budget, available in your region and aligned with your shopping. Plus, we always focus on maximum mix and match ability so you can get the most out of your new wardrobe. -
Every look is intentionally composed for visual range and impact — think striking silhouettes, expressive colour, and tactile textures that translate beautifully on camera or on stage.
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Once your pieces arrive, we’ll have a virtual or in-person try-on to confirm, fit and refine your final looks.
You’ll walk away feeling confident, camera or stage ready, and excited to bring your new visual story to life. -
Enjoy up to 14 days of on-call support from guide delivery.
You’ll have access to live feedback and ongoing styling advice as your deliveries arrive — so you never feel unsure or unsupported. -
If you book the Rebrand for a brand shoot, I’m there on the day to creatively direct. I’ll work with your creative team to bring your vision to life so you can relax and just focus on looking and feeling your best on camera.
If we work together virtually, your handbook includes pose ideas, prop suggestions, location direction, and styling details, so that you can hand over directly to your photographer.
EACH STEP IS COLLABORATIVE, SO THAT YOU FEEL HEARD, SEEN, AND INSPIRED AT EVERY STAGE
IT’S YOUR STYLE….
i JUST BRING IT TO THE FOREFRONT
“I’VE WORKED WITH STYLISTS BEFORE, BUT SOPHIA IS ON ANOTHER LEVEL -
SHE TOOK MY BRAND INSPIRATION AND CREATED ELEVATED OUTFITS THAT FELT MORE “ME” THAN I COULD OF EVER DREAMT OF”
MANPREET DHESI
Key note speaker & Consultant, UK
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CHARLOTTE ALBERT
Make-up Artist
“Sophia is AMAZING! I know that without her, I wouldn't have felt as amazing as I did. The huge weight of planning and organising outfits was lifted off my shoulders and I was in the safest of hands, trusting her completely.
Having Sophia for my branding shoot was the best decision!! I look back at he photo's and adore them!”
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LILY WOMBLE
Founder and CEO of Date Brazen
“If you’re thinking about working with Sophia - it's a no-brainer if you want to feel like a star!
You deserve to be cared for at this level.
Sophia puts together outfits with such care and expertise, it really does change how you show up for yourself, for your business, and for your life.” -
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ALORA RACHELL
Wedding Photography Mentor
“Ive told everyone about Sophia, you need to hire her! Period.
Sophia made me feel like a model on set,
she made the entire process easy, manageable and fun!The service not only saved me a TON of time, but made the shoot experience as smooth as possible because of all the creative direction she offers.
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ALEX O'KELL
Coach for Nutritionists
“One of the most valuable takeaways I've got from it has been really understanding the rules—not the rules that fashion or trends tell you about, but my own rules of what makes an outfit feel like me and what makes an outfit feel elevated.Sophia's styling education has made such a difference not just in my business and how I show up at events and everything else, but also across the whole of my life”
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NIEVE TAYLOR
Performance Ads Strategist
“I was investing in a big shoot for my rebrand, I didn’t want DIY outfits, with no direction, blending in with everyone else, sat in front of a Macbook…Now I've got a website with images that finally match the premium service I deliver. My ads now generated high quality leads and sales.
Sophia is an absolute genius at what she does and every women should work with her!”
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VIX MELDREW
Community & Offers Coach
“These images represent my million-pound year!… I’ve never had brand images this good, I want to plaster them everywhere. I felt beautiful in every single one” -
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KATIE MCGOWAN
Artist
“Sophia was a dreammmm to work with. I really took on board what I was looking for in my brand but also my personal style. She created so many gorgeous looks for the shoot, but also inspired me to elevate my day to day too.” -
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RACHEL WARING
Sales and Launch Strategist
“Having Sophia on the team was the best decision ever! I knew wearing my favourite outfits “that I felt good in” wouldn’t cut it.Sophia considered things I would have never thought about, yet made a massive difference final imagery. On the day, I felt so much more confident in front of the camera, knowing my clothes were doing the very best for me”
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ALICE BENHAM
Business Strategist
“Before working with Sophia, I felt disconnected from my style— primarily due to a lack of confidence.From working with Sophia, all of that has just completely changed—I feel like I have a wardrobe that really reflects who I want to be, but also who I am now, and it still feels very comfortable and very me”
FAQ
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Get in touch, however I usually book at least 4 weeks out from your deadline.
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Depends on whether you are wanting to shop new, via pre-loved or work with pieces in your wardrobe.
I would expect to purchase at least 10 new things and most clients spend between £1000-2000.
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You can message me anytime (I reply within 24 hours on weekdays, and by Monday for weekend messages). I help with anything - fit questions, second opinions, I’m your style soundboard.
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Yes, all new suggestions will be linked to purchase in your region and budget.
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We meet on Zoom and can switch to your phone for mirror styling. Some of the styling happens during the SOS via Slack (selfies, videos, and voice notes).
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You’ll share an edited view of your wardrobe during onboarding and on our call. I also recommend digitising your wardrobe using the Whering app so I can style you remotely.
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Yes! I work with clients worldwide, including the US, Canada, Australia, Singapore, and beyond.
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Yes! However this offer is limited to one area of your wardrobe. If you are looking for a complete overhaul and style help with your day-to-day wardrobe, I recommend my other package: The Style Refresh.
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This styling package is designed for women in business refining their personal brands who need elevated outfits that reflect their brand for public-facing settings.
If you’re seeking a more transformational experience - one that helps you build a confident, foundational wardrobe for your everyday life, you’ll be a better fit for The Style Refresh.
i’m sophia, a personal stylist for women on the rise
With a degree in Fashion Image and 15+ years of experience in editorial fashion, I know exactly how style tells a story, and how it can make or break your image.
I’ve helped more than 100 female founders discover their style language and create an elevated image that reflects the next chapter of their success.
When people talk about business strategy, style is often left out of the conversation, but style sells.
If your visual identity doesn’t match your high-calibre work, elevated pricing, and creative brilliance… you’re leaving opportunities on the table that are already within reach.